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Mobile-First Image Optimization: Why It Matters More Than Ever

Mobile Focus
mobile image optimizationresponsive imagesmobile SEOsmartphone users
With over half of global web traffic originating on smartphones, optimizing for mobile is now a baseline requirement. Responsive images using HTML 'srcset' and 'sizes' attributes ensure that each device receives appropriately sized images. Cutting-edge compression formats like WebP and AVIF dramatically improve mobile load times, while lazy loading and adaptive image sizing further enhance user experience. Fast mobile sites lower bounce rates, improve rankings, and meet the expectations of modern users. Every aspect of your image pipeline should be mobile-friendly by default—this is essential for both SEO and customer retention in a mobile-first era.