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Optimizing Hero Images for Maximum Impact and Speed

Design & Performance
hero image optimizationwebsite header imagesvisual impact
Hero images set the tone for your site’s first impression—but they can also be the largest assets, so balancing beauty and performance is critical. Resize heroes to fit the largest necessary container, use efficient formats (WebP/AVIF), and compress at medium-high ratios for vibrant, fast loading. Consider blur-up or placeholder techniques for perceived speed, and always lazy-load below-the-fold content. The ideal hero image grabs attention without bogging down the user experience.