← Back to BlogImage file names play a substantial role in search discoverability. Use short, descriptive, keyword-rich file names separated by hyphens (not underscores), such as 'vintage-blue-lamp.jpg'. Avoid generic names like 'IMG_1234.jpg'. Well-named images are more easily indexed by search engines and provide context for what’s displayed—even when alt text isn’t accessible. Consistent, readable, and SEO-focused filenames are crucial for maximizing image search visibility.
The Best Practices for Naming Image Files for SEO
SEO Focus
image filename SEOSEO best practicesdescriptive filenameskeyword in filenames