← Back to BlogIn 2025, Google’s algorithm is more user-experience-centric than ever. Sites that deliver speed, accessibility, and mobile-first design are rewarded heavily in both standard and image search rankings. As next-gen formats and adaptive compression become commonplace, unoptimized images stand out in the worst way—slower, lower in rankings, and less trusted by users. Cutting-edge SEO strategies require fully optimized visual assets, next-gen format adoption, and continuous attention to site speed. Invest in image compression now to future-proof your SEO results and stay ahead of your competitors.
Why Image Compression is Critical for SEO in 2025 (and Beyond)
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